Heartbreak Takes Center Stage This Valentine’s Day, According to Spotify Data

Last updated on February 17th, 2025 at 09:38 am

While Valentine’s Day is synonymous with love and romance, new data from Spotify reveals that for many South Africans, heartbreak is the true soundtrack of the season. Over the past three years, the streaming platform has observed a dramatic surge in the consumption of heartbreak anthems during Valentine’s week (February 13–15), signalling a growing trend of listeners turning to music to process love and loss.

Spotify’s latest insights show that streams of heartbreak songs in South Africa have surged by a staggering 116% since 2022. But perhaps the most striking statistic is the 532% increase in male listeners streaming heartbreak tracks, marking a significant shift in how men engage with emotional expression through music. Female listeners haven’t been left behind, with a 711% rise in streams of sad songs, showing that people across all genders are increasingly turning to music to navigate their emotions.

Interestingly, peak listening times for these emotional anthems fall between 4 PM and 6 PM, suggesting that as the day winds down, so do emotional defences—prompting people to seek solace in music as they reflect on the complexities of love and loss.

South Africa’s Top 10 Most-Streamed Heartbreak Songs

So, what’s topping the heartbreak charts this Valentine’s season? Here are South Africa’s top ten most-streamed heartbreak songs on Spotify over the past three Valentine’s weeks:

  1. Adele – Easy On Me
  2. Lewis Capaldi – Someone You Loved
  3. GIVĒON – For Tonight
  4. John Legend – All of Me
  5. Lauren Spencer Smith – Fingers Crossed
  6. Tate McRae – you broke me first
  7. Olivia Rodrigo – drivers license
  8. Lloyiso – Seasons
  9. GIVĒON – Heartbreak Anniversary
  10. James Arthur – Say You Won’t Let Go

This list showcases a blend of global sensations like Adele and Lewis Capaldi, alongside homegrown South African talent such as Lloyiso, whose heartfelt ballad Seasons has clearly struck a chord with local listeners. The mix proves that heartbreak is a universal experience, one that transcends borders and cultures.

The Soundtrack of Emotions

The rise in heartbreak song streams is more than just a passing trend; it reflects how music serves as an emotional outlet during life’s most poignant moments. Whether dealing with the pain of a breakup or indulging in a moment of bittersweet nostalgia, South Africans are increasingly using Spotify’s heartbreak anthems to find connection, catharsis, and closure.

While chocolates and roses may define Valentine’s for some, for others, it’s a playlist of melancholic melodies that resonates the loudest. Whether you’re wallowing in sorrow or embracing the complexity of love and loss, music is there to provide comfort and understanding.

Discover the Full Range of Emotions on Spotify

Experience the full spectrum of emotions this Valentine’s Day 2025, from joyous love to poignant heartbreak. Dive into Spotify Africa’s End In Tears playlist for the ultimate collection of heartbreak songs, or set the mood with 100 Best African Love Songs for those who prefer a more uplifting soundtrack.