As the countdown to Africa’s Travel Indaba 2025 begins, South African Tourism has formed an industry-led Advisory Committee tasked with ensuring that this premier travel trade event reaches new heights of success. This dedicated panel, consisting of key representatives from the tourism sector, will meet regularly in the lead-up to the event, addressing critical aspects such as exhibitor and buyer engagement, logistical efficiency, program enhancements, and overall event quality.
The establishment of the Advisory Committee reflects a strong commitment to collaboration and partnership in driving the tourism industry forward. The committee’s role will be vital in enhancing the event’s impact, ensuring Africa’s Travel Indaba remains a leading global trade platform that delivers value to all participants.
Advisory Committee Members: Leading the Charge for a World-Class Event
The Advisory Committee includes a diverse range of respected industry leaders, each bringing their own wealth of experience and insights to the table. The members are:
David Frost – SATSA
Suzanne Bayly – Classic Portfolio
Kgomotso Ramothea – ATTA
Andrew Camp – Sun International
Dorcas Dlamini – Marriott
Martin Botha – Tourvest
These professionals will work together to guide decisions and provide strategic advice to ensure the success of Africa’s Travel Indaba 2025. Their contributions will be invaluable in shaping the event and making sure it continues to serve as a world-class business platform for the global tourism sector.
Industry Leaders Share Their Thoughts on the Initiative
Several members of the Advisory Committee have expressed their excitement about being part of this crucial initiative, highlighting the importance of collaboration and shared insights.
David Frost from SATSA expressed his enthusiasm, saying: “It is a privilege to be part of the Africa’s Travel Indaba (ATI) Advisory Panel, representing the SATSA membership. This is a significant and visionary step towards deeper collaboration, ensuring that the voices of key private-sector stakeholders can be considered. By channelling industry concerns cohesively and constructively, we can make ATI a world-class event.”
Dorcas Dlamini of Marriott added: “Africa’s Travel Indaba is a vital platform that highlights the diverse and natural beauty of our continent. The success of this event not only boosts tourism but also creates jobs for local communities and opportunities for entrepreneurs. I’m honoured to be part of this journey, contributing to the success of this important showcase.”
Andrew Camp from Sun International stated: “Africa’s Travel Indaba has stood the test of time as an important annual show for our continent and will continue to do so! We are committed in our support as regular annual Exhibitors and as South African Tourism partners. It is our duty and privilege to ensure that we are present to showcase our award-winning products, services and destinations to the global buyers.”
Martin Botha from Tourvest shared his long-standing commitment to the event: “Tourvest’s inbound travel brands have been active in global source markets for decades, selling South Africa to the world. South African Tourism plays a vital role in marketing this destination, and there is no prouder time than when all stakeholders, local, regional, and international, come together in Durban for Africa’s Travel Indaba each year. We are committed to contributing in any way we can to ensure the success of the show.”
Suzanne Bayly of Classic Portfolio expressed excitement for the upcoming year: “For 2025, Classic Portfolio is looking forward to another positive and productive Africa Travel Indaba. Our Classics stand is fully booked, and once again, we are proud to host all our members along with a few select partners. Together, they represent some of the finest privately owned camps and lodges from 11 African countries.”
Kgomotso Ramothea from ATTA also shared her anticipation: “I am honoured to be part of Africa’s Travel Indaba Advisory Panel. This is an opportunity to drive meaningful conversation that brings positive change and contributes to making ATI a success for the benefit of the African continent. I am looking forward to sharing insights, fostering innovation, and helping position Africa as a premier global travel destination.”
Africa’s Travel Indaba 2025: Mark Your Calendar
Africa’s Travel Indaba 2025 will take place from May 12th to May 15th, 2025 at the Inkosi Albert Luthuli Convention Centre in Durban, KwaZulu-Natal. This highly anticipated event will continue to showcase Africa’s rich and diverse tourism offerings to global buyers and exhibitors, facilitating invaluable business opportunities and fostering long-lasting relationships within the tourism industry.
With a dedicated Advisory Committee in place, the 2025 event promises to deliver even greater value for all participants, further cementing Africa’s Travel Indaba as a cornerstone of the global tourism trade calendar.
